It looks great. The phone doesn't ring.
The design was signed off. Then nothing changed. The odd form fill is someone selling you SEO.
Websites for UK small businesses
A website that looks fine is not the same as one that wins you work
I fix and build websites for small businesses so they load fast, get found on Google and turn visitors into enquiries. It starts with a free, written report on your site.
Get my free website reportSee what I check
Written by me, not a robot. Ready in 5 working days. No obligation.
The problem
Your website might be quietly turning work away
Most small business websites are not broken. They just don't do anything. Nobody tells you, because a site that brings in nothing looks exactly like a site that is working.
Competitors I know are worse are above us on Google.
They are not better at the job. Their sites are just easier for Google to read, and they have more pages for buyers to find.
I don't know if it's the words, the speed or Google.
So nothing gets fixed. Or you pay for a redesign that changes the colours and keeps the problem.
Every month the site stays like this, the people who searched for exactly what you do found someone else.
The causes are almost always findable. Slow pages on a phone. Copy that talks about you, not the buyer. No proof. No clear next step. Pages Google cannot read. Once you can see them, you can fix them in order of what matters most.
How it works
Find out first. Then decide.
Step 1: Get the free report.
I review your site against 80 checks and up to 5 competitors. You get a written report and a short walkthrough call within 5 working days.
Step 2: Choose what to do.
The report ends with a roadmap of changes ranked by impact, each with a fixed price. Do them yourself, ask me to do some of them, or have me build a new site. Or do nothing.
Step 3: See the result.
Whatever you choose, I make sure you can measure it: enquiries, calls and Google searches tracked, so you know what changed.
Website Fixes
Pick any changes from your roadmap. I make them at the fixed price shown in the report. Buy one, buy them all.
New Website Build
When fixing costs more than starting again, I build you a new site from scratch: fast, built for Google and wired to capture enquiries. You own all of it.
The standard
Five things a website has to do
This is what I check for, fix for and build to.
Fast
Main content visible on a phone in under 2.5 seconds, Google's own target. Most small business sites miss it.
Found
Google can read every page, and each service buyers search for has a page of its own.
Trusted
Real proof beside every claim: who you are, who you have helped, how to reach a person.
Converts
One clear next step on every screen, a short form, and a reply promise that tells people what happens next.
Measured
Analytics and Search Console set up properly, so you can see which pages and searches bring enquiries.
Proof
I build the way I advise
No borrowed testimonials. Here is what you can check for yourself.
This website
boxed.org.uk is built the way I build client sites
Pre-rendered pages on fast Azure hosting. Structured data on every page. Google Analytics 4 with consent. Every form wired into a CRM so no enquiry gets lost. Measured with Google Lighthouse:
- 98Performance
- 100Accessibility
- 100Best practices
- 100SEO
Run it yourself: open this page in Chrome, then DevTools, then Lighthouse.
A real report
What a report finds
For a UK SAP consultancy, the review found a site that was technically sound but sold nothing. It had 2 pages against 18 to 637 for its competitors, and 0 of 9 trust signals where peers showed 4 to 8. On a mid-range phone, the homepage hero image took 8.4 seconds to appear.
The recommendation was not a rebuild. It was a sharper message, visible proof and a steady flow of pages.
The person
Who reviews your site
I'm Gary Kellett. I have worked in technology for more than 25 years and written code since 1998. I'm an enterprise architect who still builds. I build with AI agents, so work quoted in weeks ships in days, and I read and check every line before it reaches you.
Is this you?
Built for owners who need the website to earn
For you if:
- You run a UK small business and want the website to bring in enquiries, not just exist.
- Your site is live, looks fine, and you can't tell why it isn't working.
- You want to know what to fix, in what order and at what price, before you spend anything.
- You want to own your website outright, with no agency holding the keys.
Not for you if:
- You want a template site live by Friday at the lowest possible price.
- You don't have a website yet. (Talk to me instead.)
- You are not ready to change anything in the next six months.
Questions
Website questions, answered
Why is my website not getting any enquiries?
Usually a mix of four things: Google can't find or read the right pages, the pages load slowly on a phone, the copy talks about you instead of the buyer's problem, and there is no clear, easy next step. The free report tells you which of these applies to your site, and how much each one matters.
Do I need a new website, or can my current one be fixed?
Often it can be fixed. In the sample report on this site, the answer was not a rebuild. The report compares the cost of fixing against the cost of a new build, so you can decide with real numbers.
How much does a small business website cost?
It depends on the number of pages, what the site has to do and how much content exists already. I don't publish a rate card because every site is different. Your report gives you a fixed price for each fix and for a new build, so you know the exact cost before you commit.
Why is my website so slow on mobile?
The usual causes are oversized images, too much JavaScript, third-party scripts like chat widgets, and slow hosting. The report measures each page on a simulated mid-range phone and names the specific files slowing it down.
Will a new website improve my Google ranking?
Not on its own. Rankings come from Google being able to read your pages, having a page for each thing people search for, and being trusted. A new site built properly fixes the first two from day one. The report shows where you stand against your competitors on each.
Can you fix a WordPress, Wix, Squarespace or Shopify site?
Most fixes in the report can be made on the platform you already use. Where the platform itself is the limit, for example on speed, the report says so plainly.
Who owns the website if you build it?
You do. The code, the domain, the hosting account and the analytics are all in your name. If you ever want someone else to look after it, you hand them the keys.
Do you work outside the UK?
I work with UK businesses first. If you are elsewhere and your buyers are in the UK, send a request and I will tell you if I can help.
Next step
Find out what your website is really doing
A written report on your site, benchmarked against up to 5 competitors, with a fixed price beside every fix. Free, and ready in 5 working days.